Think for a moment, if you will, about your memories. They can be childhood memories, the memories of your teenage years or even just memories of a television show you enjoyed several years ago. Think deeply about those memories and anyone else who experienced those very important memories with you.


(Doylestown Book Shop)

Now, do you and those people have differing memories of those events or other pop culture mementos? Such as the children’s books about a family of bears and the correct spelling of their surname. It’s “The Berenstain Bears” but you remember it as “The Bernstein Bears,” right? Or do you remember there being a hyphen in the name of the popular candy brand KitKat?


Well, it was never “The Bernstein Bears” or Kit-Kat, nor was it ever. Even Google AutoCorrect wants to correct “Bernstein” to “Berenstain”.


If so, you may have experienced a possible phenomenon that’s well documented on the internet called the Mandela Effect first-handed.


The first Internet evidence of the Mandela Effect popped up in 2010 when blogger Fiona Broome coined the term “Mandela Effect” to describe a collective false memory she discovered at the Dragon Con convention.


Essentially, Broome stated that she distinctly remembers and has concrete memories of seeing the funeral of former South African president Nelson Mandela. However, she said his funeral was in the 1980’s and that Mandela died in prison. Of course, knowing that Mandela would be exonerated and eventually become president, those memories would be assumed to be false.


However, many individuals have come forward claiming the same memories of seeing Mandela’s funeral in the 1980’s. Now, this could just have been disregarded as an Alex Jones-like conspiracy theory. That is, until they began to bring forward further evidence.


Another prime example that several Mandela Effect theorists bring up frequently is the movie Shazam. Created in the 1990’s and starring comedian Sinbad, he plays a genie that helps a young man in a difficult situation. It begins to sound like a fairly familiar movie until you realize that the movie never existed and was never produced.


“Kazaam,” a movie with a similar name about a genie helping a young man was produced around the same time, in 1996. However, the movie is starring basketball legend Shaquille O’Neal instead of Sinbad. Yes, they have similar titles, plots and a starring influential individual in 1990’s culture. Contrary to the beliefs many internet theorists and bloggers, a genie movie starring Sinbad was never produced nor was it ever in “development hell.”


Countless other, albeit smaller examples of The Mandela Effect have popped up. A popular example is the breakfast cereal “Froot Loops.” Against what so many people believe, the iconic cereal was never spelled as “Fruit Loops”. Another well-known example is the hot dog company Oscar Mayer being remembered as “Oscar Meyer”.


Even pop culture icons such as Curious George were even brought into the theory when many people remember the monkey having a tail. Although, George has never had a tail.



Another group of examples of the Mandela Effect come in the form of famous movie lines remembered differently from how they’re spoken in the movies.


Darth Vader’s classic revelation in Star Wars: Episode V that he’s the father of Luke Skywalker is said as “No, I am your father.” Even though many die-hard fans remember the line as “Luke, I am your father”, Darth Vader doesn’t state his son’s name in the always remembered line.    


While The Mandela Effect may seem like a mind trip, it’s certainly worth doing research into, especially if you’re big on psychological phenomena.


Have you experienced The Mandela Effect? If so, Tweet me at @CaptainKasoff because the whole “Bernstein/Berenstain” thing trips me out a little.