(Tabitha Blue/FreshMommyBlog)

(Tabitha Blue/FreshMommyBlog)

Candles, chocolates, fresh roses, baked goods, and lots of smiles were the perfect opening to the Fresh Mommy Blog #PROJECTlipstick event at LUSH Tampa last Sunday evening. The excitement was palpable, and women of all ages poured into the shop at International Plaza for a night of fun, pampering, and celebrating beauty. The youngest of all was 6-year-old Riley, who said her favorite color of lipstick is pink and that she feels most beautiful when she is “playing dress-up.” Who wouldn’t say the same?

 

As everyone settled in and became acquainted with the LUSH Tampa team hosting the event, Tabitha Blue – the beauty behind the Fresh Mommy Blog – stepped up on a chair to welcome everyone to the party. “It can be so easy to play the comparison game,” she said, welcoming the women to embrace who they are and love each other for their individual and special beauty, inside and out. “You’re beautiful, and you’re loved,” she concluded warmly to the crowd. The genuine love Blue exuded was visible to everyone there, and the love was definitely reciprocated.

 

(Tabitha Blue/FreshMommyBlog)

(Tabitha Blue/FreshMommyBlog)

During the event, women were seen engaging one another on a variety of beauty topics, enjoying luxurious face and foot treatments and informed skin and make up consultations from the enthusiastic, well-trained LUSH team. There was also a table set up by Blue for the ladies to decorate coffee mugs with the loose instruction to pen an aspiration on their mug to encourage them in their sometimes more challenging mornings. Blue brought along a few already decorated mugs for inspiration, including one with the message: “Be you, bravely.” This seemed to be the theme of the night. Each lovely lady was sent home with a swag bag full of LUSH goodies and other items from various sponsors, including a necklace from Rachel Gemma Ward at Gemara’s Gems.

 

(Tabitha Blue/FreshMommyBlog)

(Tabitha Blue/FreshMommyBlog)

In attendance, there were a lot of fellow bloggers and local entrepreneurs, like Blue herself. Vee at One Social Brunette is a fellow mommy blogger who uses her blog platform to share her family experiences. Though she doesn’t come to LUSH often, she said she was grateful for a night of pampering, arm massages with the New Charity Pot lotion, and an eye-opening color reading with the LUSH Emotional Brilliance Color Wheel.

 

Tracy Metzger, President of For the Girls International, also attended and connected with fellow women about her non-profit where the vision is to connect women to God, to their purpose, and to each other. Brittany, an Etsy shop owner at Bellus Threads, has been following Blue’s Fresh Mommy Blog for two years, and contributed intricately crocheted pairs of red lips on keychains and crocheted lip balm holders to the swag bag.

 

Krayl Funch, a lifestyle and entertainment blogger who specializes in event and home styling at An Appealing Plan, sat down for a relaxing foot treatment while she talked about her new book, “An Appealing Plan: A Year of Everyday Celebrations,” which is going to press on Friday. In her book, Funch examines the anxiety of Pinterest expectations for big celebrations and stresses the importance of celebrating every day.

 

(Tabitha Blue/FreshMommyBlog)

(Tabitha Blue/FreshMommyBlog)

Amidst the flurry of activities, Blue was thrilled to stop and share her enthusiasm for the turn out — the event sold out! — and for her husband to be home watching their three children (and the Lions game) to allow her to host the positivity-infused night. When asked how she is able to stay on the edge of her ever-changing field, Blue emphasized that there is never a point to stop growing. Recently, Blue attended a class to teach others how to leverage social media — this is just one of many ways she stays relevant in the technologically fast-paced world.

 

Throughout the event, the women were asked what it means to them to be beautiful. The sentiment ran deep through all of the women that beauty is something that comes from within and from freedom to be true to who you are. “Being beautiful is being authentic, being who you are, and being real,” Blue said. “It can be easy to be afraid to be vulnerable and ask yourself, ‘what do I have to share?’, but all you have to do is just be you.”

 

What does being beautiful mean to you? Let’s talk here, or find me on Twitter @TiffaniJPurdy!