Tag: Bethesda

4 marketing lessons we can learn from Bethesda

Fallout 4

Bethesda recently released their highly anticipated action role-playing game “Fallout 4,” and after only 24 hours, the developer sold 12 million copies, potentially making it the best selling game of 2015.     While many believe that the popularity of the series was the biggest contributing factor to the success of “Fallout 4,” it’s hard… Read More