Tag: california drought

Nestle: 3 things to do NOW to save face

A Nestle logo is pictured on a van outside the company headquarters in Vevey February 19, 2015.

When California’s drought caused a huge water crisis across the state, Nestle started facing endless waves of negative PR when they continued their water bottling operation within the area in need. The company’s situation has only gotten worse since, but there are a few changes they could make to help boost their brand image.  … Read More

Nestle and U.S. Forest Service’s PR problem over water permit

San Bernadino mountains

Multiple environmental groups filed a lawsuit against the U.S. Forest Service on Tuesday for letting Nestle siphon water from the San Bernardino National Forest for the past 27 years with an expired permit.      The plaintiffs in this case believe that draining the water for all these years has been potentially damaging to the forest’s… Read More

Tom Selleck’s settlement offer accepted in water theft lawsuit

Actor Tom Selleck

When most people think of a heist, they envision money, diamonds, or gold being stolen, but recently it was the theft of water that made headlines.   On June 30, a lawsuit was filed against “Magnum, P.I.” actor Tom Selleck by the Calleguas Municipal Water District in Ventura County, California. According to the water district, Selleck… Read More

What drought?: Nestle refuses to follow Starbucks’ lead

California is currently facing one of the worst droughts the state has ever seen, but it’s the bottled water industry that’s feeling the heat.      Starbucks announced that production of Ethos water was being moved out of California temporarily to save water in the state. All eyes are now on Nestle to make a similar move.… Read More

Starbucks plans to stop bottling water to help California drought

Starbucks’ Ethos water is known for its mission to contribute a portion of the proceeds to the Ethos Water Fund. As of recently, the ethical reputation of the brand has come under question.   According to a report from Mother Jones, Starbucks has made over an estimated $400 million from Ethos water bottle sales. For… Read More

California mandates first ever water restrictions in the face of massive drought

A drought stricken desert area

Few states boast the varied environments and ecosystem unique to California. By car, one could see the temperate beaches of Orange County, the sun-kissed Mojave Desert, and even the snowy mountains of Big Bear. However, the equilibrium of these ecosystems is in jeopardy, under threat from the worst drought in the history of The Golden… Read More