Tag: Crisis Management

3 crisis communications lessons we can learn from the KKK leak

Guy Fawkes masks are worn

The hacktivist group Anonymous started leaking the names of over 350 individuals that they claim are Ku Klux Klan (KKK) members on Nov. 5. This incident is potentially damaging to any employer that had an employees name appear on Anonymous’s list.   With the rise of hacktivism, it’s important for PR teams to have a plan… Read More

Warner Bros. goes above and beyond to rectify endless ‘Batman’ game problems

Batman: Arkham Knight game capture

The PC version of “Batman: Arkham Knight” has been added back to Steam after the game spent over four months off the market while developers worked on fixing the large number of bugs and glitches. The newest “Batman” title from Warner Bros. may be back, but it’s still broken for many gamers.          One… Read More

Nestle: 3 things to do NOW to save face

A Nestle logo is pictured on a van outside the company headquarters in Vevey February 19, 2015.

When California’s drought caused a huge water crisis across the state, Nestle started facing endless waves of negative PR when they continued their water bottling operation within the area in need. The company’s situation has only gotten worse since, but there are a few changes they could make to help boost their brand image.  … Read More

Pharmaceutical company embroiled in Enron-sized scandal

Valeant building

Valeant Pharmaceuticals International Inc. is in full-on crisis mode amidst accusations of fraudulent accounting practices. Citron Research, a provider of short-focused market commentary, has reported that the Canadian pharmaceutical company is storing excess inventory in subsidiaries and then reporting that inventory as sales revenue. These types of unethical accounting practices are very similar to those… Read More

Twitter CEO Jack Dorsey boosts employee morale after big layoffs

Twitter's Twitter page

Twitter CEO, Jack Dorsey, announced that he will be giving a third of his company stock to the employee equity pool. The shares are valued at around $200 million and make up about 1 percent of the company.   Dorsey tweeted that he made this decision because he wants to “reinvest directly in our people.”… Read More

The falling image of Jeb Bush: 3 things PR pros can learn

GOP candidate Jeb Bush

A recent NBC News/Wall Street Journal poll found that Republican presidential candidate Jeb Bush fell to seven percent of the votes within his party. When he first started his run for president, Bush was leading the GOP polls; now, he has fallen to fifth place.   The results of this poll doesn’t mean that Bush is… Read More

The top 3 things PR pros can learn from Subway

Subway restaurant

In July, Subway spokesman Jared Fogle was under investigation by the FBI for the possession of child pornography, and Subway has been dealing with a massive public relations disaster ever since.   Fogle has appeared in Subway commercials for 15 years, and he became the face of the company. After he plead guilty to having sex… Read More

Ashley Madison leaks continue to grow, and so do the lawsuits

Ashley Madison leak

In July, hackers started releasing customers’ personal data from the online dating site for people looking for an affair, Ashley Madison. Now, the data leak seems to have gotten much worse.       Last week, hackers leaked 20 gigabytes of data taken from the dating site, which was double the amount of information exposed only… Read More

More businesses distance themselves from Donald Trump

Close up image of Donald Trump

On June 16, Donald Trump made negative comments about Mexico and its people while announcing that he was running for president; these statements have caused problems for the candidate since.   Trump has recently stated that he knew his comments about Mexican immigrants being “rapists” would cause some backlash, but he didn’t think it would be… Read More

3 things PR professionals can learn from Donald Trump

Photo of Donald Trump

On June 16, Donald Trump officially announced his candidacy for president.   When running for high office, a candidate’s image becomes everything. How a candidate handles matters of public relations will greatly influence how he or she is viewed by the public. Let’s look at decisions made by Trump to learn the do’s and don’ts… Read More