Tag: media relations

Stop wasting money on press releases that aren’t newsworthy

Newspaper Picture

The Truth About Press Releases We’ve all seen our share of cringe-worthy press releases that have no hope of being covered, yet PR pros continue to write and distribute them. It costs hundreds to distribute press releases to a news service. Not only this, but if the releases aren’t written in house, it costs hundreds more to hire… Read More

The Case for and Against Automated Social Media Posts

Social Media Marketing Graphic

The Dangers of Automated Posts Consistently creating and curating intriguing content is a full-time job. Thankfully, there are online tools on the market that simplify this with the help of social media automation, the process of writing posts for social media networks and scheduling them for a future time. While these tools are a lifesaver… Read More