Tag: Protein World

Everything you need to know about Protein World’s controversial “Are You Beach Body Ready” campaign

A Protein World advert displayed in an underground station in London which says Are you beach body ready?" has a petition calling for its removal; the petition has gathered tens of thousands of signatures

Once in a while, our PR team comes across an ad campaign littered with flubs that make us wonder whether the team behind the advert checked in with their PR and/or legal team before they developed the campaign. Such is the case with Protein World, a London-based weight loss supplements company that deployed a print… Read More