As a small business owner, you have infinite tools for managing social media accounts across different platforms. A great social media monitoring tool will allow you to immediately post or schedule your posts across multiple platforms, while also giving you the power to see how your posts are faring on the web. By tracking the analytics related to your posts, you will be able to determine what social media efforts are working for you and which ones are a complete waste of your time.

 

With every other decision small business owners must make, it may prove to be frustrating in your quest to find the right one for you and your business. Therefore, we have pulled together a shortlist with the top five social media monitoring tools you can leverage today for your entrepreneurial venture.

 

Sprout Social

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Used by Nokia, UPS, PepsiCo, this is probably the most well known social media monitoring tool for both small businesses and large enterprises. They offer a 30 day free trial.

 

What is your preferred social media monitoring tool? Let’s talk marketing strategy for small business here, or find me on Twitter @TiffaniJPurdy